2waytraffic International, a Sony Pictures Entertainment company, has unveiled its new slate of formats for MIPCOM 2008 and will be bringing love and laughter to the market among its new offering, with comedy game shows The Hellfire Club and Your Money or Your Life, and studio-based dating show, Love’s Roulette.

2waytraffic International, a Sony Pictures Entertainment company, has acquired the worldwide distribution rights to Stay of Execution, the financial makeover series currently proving a hit for RTL4 in the Netherlands. The company will present the format and completed series to the international market at Mipcom.